How to Build a Business That Commands Attention in the Boardroom

What does it take to build a startup that not only survives but thrives in the eyes of industry leaders? How do you craft a vision that catches the attention of C-suite executives and boardroom insiders?

These were some of the powerful insights shared by Anuranjita Kumar, Co-founder of WeAce, in an exclusive session that brought together entrepreneurs, aspiring founders, and business enthusiasts.

The Power of Corporate Expertise in the Startup World

Anuranjita Kumar is a corporate strategist with an insider’s perspective on what makes businesses succeed. Having shaped talent at Infosys, driven innovation at the Royal Bank of Scotland, and led strategy at Citibank, her experience bridges the gap between corporate leadership and startup agility. She’s seen what works, what fails, and what truly captures the attention of decision-makers at the highest level.

 Building a Business That Commands Attention

One of the key takeaways from the session was understanding how to align a startup’s vision with what matters to C-suite executives. Founders often focus on product innovation, but Anuranjita emphasized the importance of strategic positioning, scalability, and solving real industry pain points. Investors and board members don’t just look at ideas—they look at execution, market fit, and long-term sustainability.

She also highlighted the necessity of strong leadership and talent strategy. A startup’s ability to attract, retain, and nurture top talent is often what determines its success in the long run. She drew from her experience at global firms to stress the importance of building a people-first culture that scales alongside the business.

 Bridging the Gap Between Vision and Execution

 A brilliant idea is only the beginning. The challenge lies in transforming that vision into a scalable, structured, and investor-ready business. Anuranjita provided actionable insights on:

•  Crafting a narrative that resonates with corporate leaders and investors
•  Understanding market dynamics and adapting growth strategies accordingly
•  Balancing agility with structured execution to ensure long-term viability

 She also discussed navigating the corporate world—how founders can approach partnerships, communicate with large enterprises, and position their startups as valuable industry disruptors rather than just another new player.

 Lessons from a Boardroom Insider

 As someone who sits on multiple boards, Anuranjita provided a rare glimpse into what happens behind closed doors in corporate decision-making. She shared how board members evaluate businesses, the factors that influence investment decisions, and what it takes for a startup to stand out.

 Final Takeaways

This session was a roadmap for founders looking to scale smartly. Understanding how the corporate world operates, crafting a compelling business narrative, and executing with precision are what separate the startups that make it from those that don’t.