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PGP TBM
  • Duration
    16 Months
  • Location
    Gurugram
  • Format
    Full Time
  • Commencement Date
    May 2022

Who Is This Course For?

Entrepreneurs

Family Business
Executives

Engineering
Managers

MBA
Students

Marketing &
Sales Executives

Meet Your Instructor,
Prof. Mihir Mankad

Mihir Mankad is a Professor of Practice at Tufts University and teaches at various colleges like Harvard, Ashoka and Masters’ Union. He graduated from Stanford & Northwestern before starting a career in Consulting at Mckinsey and then at Bain. He also did a stint as an Anchor for NDTV.

Mihir has taught “The Arts of Communication” to 600 students over 26 iterations at Harvard, Tufts, ISB, Masters’ Union and over 1200 senior executives, doctors, political leaders, and journalists.

Many students have called his courses transformational and perhaps the most impactful one during their education.

The Course
will also feature
guest lectures by:
SEE All

Learn with a Vibrant Community,
Just like a College Campus

  • An Exclusive Tight-Knit Cohort

    Build deep and lasting relationships with the instructor and a diverse group of peers

  • Active Learning, Not Passive Watching

    You’ll engage in live events, debates, Q&As and WhatsApp groups rather than in lecture

  • Personalised Education

    Improve skills with peer feedback sessions and small break out groups with the Master

Build Real Skills,
Applicable from Day 1

  • Become a more persuasive and effective public speaker

    Someone who speaks with the ease, confidence, clarity, and modes of persuasion

  • Master a range of speaking scenarios

    Including presentations, impromptu and prepared podium speeches, elevator pitches and shining on zoom

  • Develop your own personal speaking style

    Deepen your understanding of the persuasive tools, recommendations, refutations and modes of analysis

MasterCamp Designed for
a
Wide Audience

  • Students without strong public speaking backgrounds who wish to develop rhetoric and sense of ease in delivering public speeches.
  • For strong speakers who wish to push their skill to the next level.
  • Not designed to help with basic issues of grammar, usage, and fluency.

Practice, Practice, Practice

  • Constant speaking

    At every class meeting you will need to be ready to speak – impromptu or prepared speeches.

  • Constant viewing and reading

    The class challenges you with some of the best written and visually appealing speeches.

  • Constant feedback

    You will receive feedback from your instructor and your colleagues. Your speeches will be recorded, so you can observe yourself and your colleagues through a critical lens.

Hands-on Curriculum,
Designed for Real Results

  • 20-25 Hrs of Interactive Instruction

  • 5 Core
    Skill Topics

  • 2 Individual Speaking Projects

  • 5 live AMA & office hours

Evaluation Criteria

Your individual speech recitation - 30%

Speech Video Case Analysis Project - 20%

Class Participation - 20%

Take-Home One Hour Quiz - 10%

Average of Your Team’s Grade - 10%

Reflection Pieces - 10%

Download Brochure
Session 1
Public Speaking & Rhetoric
Session 2
Elevator Pitching
Session 3
Impromptu Speaking
Session 4
Adaptive Leadership Communication
Session 5
Finding Your Voice
Session 6
Framing and World-Views
Session 7
Arguing Your Values
Session 8
Shine on Zoom
Session 9
Crises Communication
Session 10
What You Will Learn?

The Arts of Communication is a valuable course, both for students without strong public speaking backgrounds and
for strong speakers who want to push their skill in this domain to the next level.

During this course, you will learn the strategies, techniques and habits of skilled leader speakers:

  • Speak with the ease, confidence, clarity and apply the modes of persuasion that are critical in today’s corporate, nonprofit and policy worlds.

  • Get comfortable with a range of speaking scenarios such as presentations, impromptu/scripted podium speeches, elevator pitches, simulations of media interactions on camera and shining on online platforms like Zoom.

  • Develop your style by deepening your understanding of the persuasive tools, recommendations, refutations, modes of analysis and variations in audiences that motivate listeners to turn business, policy and diplomacy ideas into action.

Hands-On Learning with
Real-Life Projects

Apply your learnings of fundamental Data Science & Analytics concepts by
working on industry-immersive projects.

Predictive Analysis

  • Customer Churn

    Detect which customers are likely to cancel a subscription.

  • Loyalty Programmes

    Maximize the sum of customer lifetime values across the member base.

Data Visualization

  • Travel Booking

    Find the most suitable flights and accommodation options.

  • Car Sales

    Analyse the selling price of cars based on consumer demand.

Pattern Recognition

  • Facebook Likes

    Recommend products to users based on their recent activity.

  • Wine Tasting

    Determine wine quality to build a classification model.

Python, Machine Learning

  • Bonus and Remuneration

    Calculate the net bonus amount awarded to employees.

  • Portfolio Management

    Build a portfolio optimisation algorithm for traders.

Predictive Analysis

  • Customer Churn

    Detect which customers are likely to cancel a subscription.

  • Loyalty Programmes

    Maximize the sum of customer lifetime values across the member base.

Data Visualization

  • Travel Booking

    Find the most suitable flights and accommodation options.

  • Car Sales

    Analyse the selling price of cars based on consumer demand.

Pattern Recognition

  • Facebook Likes

    Recommend products to users based on their recent activity.

  • Wine Tasting

    Determine wine quality to build a classification model.

Python, Machine Learning

  • Bonus and Remuneration

    Calculate the net bonus amount awarded to employees.

  • Portfolio Management

    Build a portfolio optimisation algorithm for traders.

Former Students Have lots to Say
SEE All
    Puja Arti

    Founder & Brand Strategic, Earth Monkeys
    PGP TBM ‘21

    Tony Sebastian

    Chief of Staff, Jodopay
    PGP TBM ‘21

    Sameer Batra

    ROI - Capacity and Productivity, Better
    PGP TBM ‘21

Certification by
Masters’ Union

Complete the case studies and hands-on projects to receive an official certificate of course completion.

  • Stand Out

    Get your newly learned skills certified by a Master and add an extra edge to your CV.

  • Duly Verified

    The certificate is duly signed and attested by the Master and Masters’ Union respectively.

  • Get Credit

    This course is taught at the Masters’ Union School of Business, and counts as credit towards PGP-TBM.

certificate

MasterCamp Fee Details

The Arts of Communication

Starts at INR 8,889/month

No cost EMI options available. View Plans

Total Programme Fee:
INR 80,000 + GST

Live instruction from industry veteran

Vibrant community just like a college campus

Hands-on curriculum with real-life projects

Official certification in Arts of Communications

The course Fee is payable through Net Banking And Credit/Debit Cards .
With our Corporate Financial Partnerships, you can avail Education Loans at 0% Interest Rate*.

Is this MasterCamp right for me?

Talk to Masters’ Union admissions team to understand if you are a good fit for MasterCamp

Got it

Our team will reach out to you shortly.

Frequently Asked Questions

What should I expect from The Arts of Communication course?

The Arts of Communication is a certificate course that aims to teach you the strategies, techniques and habits of skilled leader speakers, providing a rigorous, immersive environment to internalise these learnings. During the 20 hours of live instruction, you will learn with a vibrant community, just like a college campus, and work on projects & group activities, core skilling topics, live AMA & office hours, case study teardowns and TED-style talk to build a strong executive presence and leadership at the workplace.

What should I NOT expect from The Arts of Communication course?

The Arts of Communication is NOT designed to help with basic issues of grammar, usage and fluency. It is NOT a degree course and you should not expect job placements upon completion.

What type of learning experience should I expect from the course?

From the The Arts of Communication course, you should expect a personalised learning experience. Not only will you be a part of an exclusive tight-knit community consisting of a diverse peer group, but also get opportunities to engage in live events, debates, Q&As and WhatsApp groups.

Is any certification granted upon course completion?

Yes. Upon completion of the workshops and speaking exercises, you will receive an official certificate of completion, signed by the marquee master to add an extra edge to your CV.

How will my doubts/questions be addressed in an online course?

As this is an online course, you will share a common forum with the batch where you will be able to get your queries addressed from the instructors or initiate a discussion with your peer group.

What is the minimum educational qualification required to take this course?

To apply for this course, you should hold 3 or 4 years of Bachelors or Undergraduate Degree in any discipline from a recognised institution.

What is the course fee for The Arts of Communication?

The fee for The Arts of Communication course is INR 80,000 + GST. However, you can avail no-cost EMI options, starting at INR 8,889/month, through our banking partners.

Is there any deferral or refund policy for this course?

Currently, we are not providing an option to defer the admission offer. Those who cannot join the course during the current intake are advised to apply again for the next intake.

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