PGP Rise:
Family Business Management

Exclusive management programme for family business owners & successors

Consult with our Team

Admissions Deadline : 31st Dec, 2024

Highlights
Global Immersions
Curriculum
Faculty & Coaches
Leadership Learning
Admissions & Fees

Format

Blended

Online/In-Person Weekend Classes

Duration

12 Months

Includes 2 International & 6 Domestic Immersions

Commencement Date (Tentative)

February 2025

Designed For

Owners & Successors

Minimum 5 Yrs Work Ex in Your Family Business

FUTURE-FOCUSED SUCCESSION

Learn From the Legacy of Successful
Family Businesses

RELATED LINKS

Explore Curriculum

All About Admissions

SOCIALS

Gain Global Perspectives at Top Universities & Family Firms

Experience business from Europe's top business hub in the west to China's production powerhouse in the east, & build key industry relationships to drive overseas growth.

Step Into the Epicentre of Global Manufacturing in China & Taiwan

Visit the world’s largest trade fair to learn from global manufacturing giants and connect with 25,000+ sourcing leaders to expand your business.

Interact with 100+ Year Old Legacy European Family Empires

Meet the pioneers behind legendary family brands like Ferrari, Fendi, and Prosecco Ventures to explore their timeless strategies for longevity and sustainable growth.

Engage with Top-Ranked Universities like
H-Farm in Italy

Master cutting-edge digitalisation, governance, and innovation strategies in the prestigious classrooms of elite global universities like H-Farm in Italy.

Learn from Seasoned Family Business Owners & Industry Titans

Get mentored by visionary leaders from legacy businesses like DCM Shriram, Escorts, Reliance, Tata, Godrej, and more!

Future-Proof Your Business with the Owner of an Automotive Family Empire

Build a respected multigenerational enterprise centred on ethics and community with Nikunj Sanghi, drawing on 40 years of expertise at J.S. Fourwheel Motors.

Boost Family-Driven Expansion with the MD of a Multi-Industry Dynasty

Learn how to leverage the strengths of various family members to scale & sustain the company across generations from real—world examples with the MD of Vidhata Industries— Mr Vishal Juneja.

Bridge the Owner-Employee Divide with Insights from a Family Business Veteran

Unlock explosive growth through trust, respect, and shared goals between owners and senior leaders—with Rajiv Gupta, ex-VP at Reliance and former CEO of a 60-year-old family business

Experience a Unique Programme with 1:1 Coaching at its Core

Get Personally Mentored by Family Business Moguls

Get direct mentorship from influential leaders like Mr Manoj Kohli (Ex-Country Head, Softbank India), Mr Rajiv Bhaskar Sahi (Ex-President, Reliance Petroleum), & Mr Raman Sharma (Ex-SVP & Director, Honda Cars).

Get a Peek Inside Global Leadership Communities like YPO, EO & CII-FBN

Network with heirs from leading family businesses like Future Group, Marico, and RPG Group within prestigious communities like YPO, EO, and CII-FBN to broaden your influential connections.

Master Self-Management with a Dedicated Module Using Hogan & Heartstyles

Transform your leadership with Hogan Assessments and the Heartstyles Indicator in a dedicated self-management module for successors facing immense responsibilities.

EXTENDED LEARNING

Involve Your Family & the Leadership in Your Journey

Focus on Family Value Systems with the Family Unit

Bring key family members to a dedicated residency led by global leaders to foster family harmony, eliminate power struggles, & guarantee smooth transitions.
Executive Leadership Residency with Your
Next-In-Command

Invite your CEO, CFO, or your trusted lieutenant to a focused residency designed to strengthen your leadership team & resolve conflicts effectively.

HANDS-ON APPLICATION

Capstone Project: Drive 10x Growth with Strategic Change

Put principles into practice & implement strategic frameworks like Balanced Scorecard, SCG, GEAR, and SHIFT to drive transformative changes in your family enterprise. Leverage AI, technology, & continuous expert guidance to achieve sustainable success.

Get Face-Time with Faculty
& Peers, Every 6 weeks

In six meticulously curated domestic residencies, engage with the Masters, your cohort, and numerous industry and family business leaders.

Orientation Residency in Gurgaon

Automotive Industry Immersion

F&B Industry Immersion

Engage the Family Unit

Involve Your Leadership Team

Convocation Campus Residency

Orientation Residency in Gurgaon

Shift into high gear at our state-of-the-art campus in the central business district of Gurgaon. Establish influential partnerships & share innovative ideas while engaging with an invaluable network of:

Top family business owners and successors

Renowned business magnates from diverse industries

Celebrated academicians and acclaimed authors

Esteemed board advisors, consultants, and coaches

Automotive Industry Immersion

Witness Japanese precision & efficiency at the manufacturing units of automotive industry behemoths like Maruti and Honda Cars.

Learn the Kaizen Philosophy: Understand the principles of continuous improvement and innovation using the PDCA cycle

Uncover Industry-Benchmarked Cost Efficiencies: Master strategies to achieve scale while slashing costs

Witness Advanced Robotics: See how automation enhances speed & accuracy in production lines

Get Actionable Business Insights: Observe successful practices to find strategies you can use in your own family business

F&B Industry Immersion

Discover the secrets of the ultra-successful business operations of iconic Indian family-run food & beverage industry giants like Haldirams and Varun Beverages.

Immerse Yourself in Heritage: Witness firsthand how to blend tradition with modern innovation

Experience Scalability: Discover how to deliver quality products through extensive global supply chains

Explore Best Practices in Distribution: Witness distribution models that optimise logistics for competitive advantages

Engage with Experts: Gain actionable strategies from seasoned professionals to drive your family business success

Engage the Family Unit

Guided by industry-leading experts, bring key family members to campus to tackle vital family dynamics and pressing business challenges, including:

Family roles, conflict resolution, & power dynamics

Succession planning & creating a family constitution

Transition hand-offs & leadership development

Involve Your Leadership Team

Invite your next-in-command (CEO, CFO, etc.) to a transformative residency designed to harmonise the operational excellence of professional managers with the entrepreneurial acumen of family promoters. Engage in powerful modules to:

Navigate complex owner-CEO relationships & win each other's trust

Resolve differences between professional leaders & family members

Understand board governance in listed & privately held companies

Convocation Campus Residency

Conclude your transformative journey with a high-impact network of business magnates & influential industry leaders, striking business alliances for expansion.

Benefit from an exclusive community of entrepreneurs, visionaries, innovators from the MU family, and seasoned experts who are always ready to consult on your unique challenges.

Shape Winning Public Perception with Bespoke Personal Branding & PR Coaching

Elevate your industry stature and establish yourself as a leader by building a distinguished family brand. Strengthen crisis management and forge powerful strategic partnerships through high-impact PR, with exclusive features in top publications like Forbes and Business Insider.

Learn With and From a Cohort of Premier Family Business Leaders

Engage within a dynamic cohort of heirs from family-run firms generating INR 100 to 500 crore in annual revenues, including empires like Bikaji Foods, Century Plywood, and V-Guard Industries.

Discover their success strategies across diverse industries such as automobiles, FMCG, hospitality, logistics, IT, and more.

Learn firsthand how they leveraged technology, optimized processes, and applied best practices to fuel rapid national & global growth—so you can do the same for your business.

Rajat Mathur MD, Morgan Stanley

People Decisions

Malthi S S. Former Director of Product Management, PayPal

Product Strategy and Innovation

Subhonil Ghoshal Former MD, Accenture

How to build Supply Chain?

Akshay Gurnani Co-founder and CEO, Schbang

AI in Marketing

Mukesh Ghuraiya Chief Marketing Officer, Modi Naturals

Community Driven Brands and Marketing

Vikrant Khorana Former Chief Innovation Officer, Payswiff

Tech in Finance

Siddarth Menon Former CMO, Epigamia

How to build successful Brands?

Srinivasan Satyamurthy Head, Loyalty / Subscription Business, Swiggy

Behind the Scenes of Digital Commerce

Sindhu Biswal Former Head of Growth & Marketing, Betterhalf

How to set up Digital Ads from scratch?

Gopal Iyer Former Associate Director, EY

How to work effectively in teams?

Divij Bajaj Data & Applied Scientist, Microsoft

Build your own AI Chatbot with ChatGPT

Jishnu Changkakoti Former Director, Marketing, Samsung

Competitive & Pricing Dynamics

Saurabh Sengupta Former SVP, Sales, Zomato

Creating a Winner Sales Funnel

Rakesh Godhwani Chairman, School of Meaningful Experiences

Executive Communication Workshop

Dr. Bhupesh Manoharan IIM Calcutta

Master-in-Residence

Dr. Garima Chaklader IIM Bangalore

Master-in-Residence

Art, Culture and Recreational Clubs

SEVA Club
TasteMasters’ Club
The Comedy Club
B.well – Wellness Club
Sports Club
Socio-Cultural Club

SEVA Club

SEVA is committed to global social welfare and equity, addressing various social challenges through initiatives like food donation drives, health camps, and discussions on social issues.

Savor the flavors of diversity with TasteMasters’ Club.
Through cultural events and culinary experiences, we celebrate the richness of different cuisines and cultures.
Join them as they embark on a journey of taste and exploration.
Events: First Investment Decision: Witnessing the team's first independent investment decision was a proud moment.

TasteMasters’ Club

The TasteMasters’ Club explores diverse cuisines and cultures through food, fostering networking and fun activities for students.

Savor the flavors of diversity with TasteMasters’ Club.
Through cultural events and culinary experiences, we celebrate the richness of different cuisines and cultures.
Join them as they embark on a journey of taste and exploration.
Events: First Investment Decision: Witnessing the team's first independent investment decision was a proud moment.

The Comedy Club

The Comedy Club is dedicated to providing comedic entertainment, fostering creativity, and building confidence through stand-up, improv, and roast battles.

Spread laughter and cheer with The Comedy Club.
Through comedic events and talent scouting, we foster creativity and build confidence.
Join them in creating moments of joy and laughter.
External Comedian show, Homegrown Humor, Pre-Election Punchlines.

B.well – Wellness Club

B.well aims to promote physical and mental wellness, break stigmas, and create a supportive community for fostering consciousness.

Prioritize your well-being with B.well.
Through wellness events and awareness initiatives, we foster a supportive community committed to physical and mental health.
Join them as they embark on a journey towards holistic wellness.
Events: Paint your mind, Medical camp at MU Campus, Yoga for Success.

Sports Club

The Sports Club organizes engaging sports events, including intra and inter-college competitions, faculty vs. student matches, and external events, fostering camaraderie and team spirit.

Celebrate athleticism and sportsmanship with Sports Club.
Through engaging events and competitions, we foster camaraderie and promote the spirit of sportsmanship.
Join them as they embark on a journey of athletic excellence.
Events: Masters Union Champions League (MUCL), intra-college sports tournament, brainstorming sessions, post-event hangouts.

Socio-Cultural Club

The Socio-Cultural Club celebrates diversity and tradition through engaging events, fostering unity, and creating lasting memories for students.

Embrace diversity and unity with Socio-Cultural Club.
Through engaging events and initiatives, we celebrate cultural richness and forge lasting connections.
Join them as they create memories and foster unity within our community.
Events: External Dropshipping Mela, Internal Celebrations like Garba night and Onam celebration.

Dramatix | Theatre Club

Theatrical Productions and Performances: It offers students the opportunity to participate in theatrical productions and performances, ranging from classic plays to contemporary dramas and original productions. Through auditions, rehearsals, and stage productions, members showcase their acting, directing, and production skills, fostering a vibrant creative community on campus.
Workshops and Skill Development: The club organizes workshops and skill development sessions covering various aspects of theatre, including acting techniques, stagecraft, costume design, and stage lighting. These sessions provide members with valuable opportunities to hone their craft, learn new skills, and explore different facets of theatrical production, fostering personal growth and artistic expression.

Groove Junction | Dance Club

Dynamic Dance Workshops: Groove Junction, the college's vibrant Dance Club, hosts dynamic workshops covering various dance styles such as hip-hop, contemporary, salsa, and jazz. These workshops cater to dancers of all levels, from beginners to advanced, offering a welcoming environment for members to learn new moves, refine their techniques, and express themselves through dance
Intra-Frat Performances and Events: The club organizes intra-fraternity performances and events throughout the academic year, showcasing the talents of its members and bringing the campus community together through the power of dance. From exhilarating dance showcases to themed dance parties and flash mobs, Groove Junction creates memorable experiences that inspire creativity, passion, and camaraderie among its members.

Guest Lectures

Note Nirvana | Music Club

Musical Exploration: This club provides a platform for students to explore various genres of music, from classic rock to indie, jazz, hip-hop, and beyond. Through listening sessions, discussions, and musical analyses, members discover new artists, albums, and musical styles, enriching their understanding and appreciation of diverse musical landscapes.
Performance Opportunities: The club offers performance opportunities for musicians of all skill levels to showcase their talents and express their passion for music. Open mic nights, jam sessions, and talent shows provide a supportive environment for members to share their musical abilities, collaborate with fellow musicians, and cultivate their performance skills, fostering a vibrant and inclusive music community on campus.
Cultural Enrichment: Promotes cultural enrichment by celebrating the diversity of literary traditions and voices from around the world. Through multicultural book readings, author spotlights, and themed events, members gain exposure to a rich tapestry of literary heritage, expanding their cultural horizons and fostering appreciation for the universal themes that unite humanity through storytelling.

Guest Lectures

Intellectual Nexus | Literature Club

Diverse Sporting Opportunities: Sports Titans offers a wide range of sporting activities catering to various interests and skill levels. From traditional team sports like basketball, soccer, and volleyball to individual pursuits such as tennis, swimming, and track and field, the club provides opportunities for all members to participate and excel in their preferred sports.
Community Building and Camaraderie: Sports Titans cultivates a strong sense of community and camaraderie among its members through team practices, intercollegiate competitions, and social events. Whether on the field or off, members come together to support and motivate each other, forging lasting friendships and memories. Through shared experiences and mutual respect, Sports Titans creates a vibrant and inclusive sporting culture on campus.

Guest Lectures

Sports Titans | Sports Club

Idea Validation and Business Plan Development: The Founders' Club offers a supportive environment where students can validate their business ideas and develop comprehensive business plans. Through workshops, mentorship, and peer feedback sessions, members refine their concepts, identify market opportunities, and strategize for successful ventures.
Access to the Startup Ecosystem: The club provides members with access to the broader startup ecosystem, connecting them with experienced entrepreneurs, investors, and industry professionals. Networking events, guest speaker series, and startup competitions offer opportunities for members to learn from real-world experiences, gain valuable insights, and build meaningful connections within the entrepreneurial community.
Empowerment for Entrepreneurial Success: The Founders' Club empowers students to pursue entrepreneurial endeavors by equipping them with the resources, support, and guidance needed for success. Whether through funding opportunities, incubator programs, or access to mentorship networks, the club enables members to turn their entrepreneurial aspirations into reality, fostering a culture of innovation and creativity on campus.

Guest Lectures

The Times of MU | Fine Arts Club

Celebrating Creativity: The Times of MU | Fine Arts Club serves as a vibrant hub for celebrating creativity and artistic expression among students. Through various activities such as painting workshops, photography exhibitions, and open mic nights, the club provides a platform for members to showcase their talents and explore different forms of fine arts.
Community Engagement and Collaboration: From drawing and sketching sessions to graphic design tutorials and sculpture workshops, students have access to a diverse range of resources and guidance to enhance their skills in various fine arts disciplines. It fosters a sense of community and collaboration among members by organizing collaborative art projects, community outreach initiatives, and cultural events. Through these activities, students have the opportunity to connect with like-minded individuals, collaborate on artistic endeavors, and contribute to the cultural enrichment of the campus and surrounding community.

Guest Lectures

STUDENT JOURNEY

Life at Masters' Union

Explore Student Projects

Experience the excellence of our student community – a glimpse into what you can achieve here.

Learn More

Engage With Clubs

Discover your passion and forge lifelong connections. Know more on how our clubs work and how you can participate.

Learn More

Dive into Entrepreneurship

Discover how you can learn business by running a business in real-time.

Learn More

CURRICULUM HIGHLIGHTS

Master Concepts Inside and Outside the Classroom

In Class

Finance

How to read financial statements

How to allocate budgets and control costs

Sales & Marketing

How to build a digital strategy

How to build a brand

Leadership & Self Development

How to give a speech that inspires

How to build a personal brand

How to craft a winning resume

How to use mental models to solve problems

Product & Technology

How to use data to make decisions

How to optimise data analysis with Excel

Out Class

Dropshipping Challenge

Design your website, launch impactful marketing campaigns, streamline your supply chain, and compete head-to-head with your peers for maximum revenue.

Orientation

Dive into intensive workshops, interactive sessions, and networking opportunities that help you build essential skills and connections for your professional growth.

In Class

Finance

How to build & evaluate financial models

How to leverage DeFi and Crypto

Sales & Marketing

How to sell without actually selling

How to leverage design to inspire trust

Leadership & Self Development

How to win & influence people

How to become a vision & mission-driven leader

How to hack your hormones

How to build an attractive LinkedIn profile

Product & Technology

How to build AI- Powered Products

How to use Power Bi to visualise data

Out Class

Pre-seed Demo Day

Get ready to pitch your heart out and fight for funding as you showcase your groundbreaking ideas to entrepreneurs, industry experts, and potential investors.

Campus Immersion

Get a unique opportunity to team up with peers on hands-on challenges, tackling real business issues and developing practical solutions.

In Class

Finance

How to judge P&L performance

How to structure successful M&A

Sales & Marketing

How to market in the age of AI

How to build growth into your product

Leadership & Self Development

How to use KPIs to structure effective "carrots"

How to run effective meeting & motivate teams

How to craft a compelling personal portfolio

Product & Technology

How to build habit forming products

How to design UX/ UI using Figma

Out Class

The MVP Challenge

Validate and present your startup idea to fight for ₹15+ lakhs in pre-seed funding, and build your Minimum Viable Product (MVP).

Global Immersion

Interact with global C-suite leaders during industrial visits and workshops in cities across the world, and participate in classes at prestigious B-schools.

In Class

Finance

How international finance works

How to raise debt & equity capital

Sales & Marketing

How to spark a product-led growth using "Nudge" theory

How to motivate & incentivize sales teams

Leadership & Self Development

How to delegate & manage accountability

How to lead with empathy

How to use body language to build executive presence

How to be productive & get things done

How to prepare for Interviews

How to build powerful presentations using Canva

Product & Technology

How to leverage neuroscience in business

Out Class

Creator Challenge

Learn marketing by building your own influencer brand. Create channels that run into thousands & even millions of followers.

Leadership Immersion

Engage in off-campus experiences, including interactions with industry leaders and participation in hands-on workshops, designed to enhance leadership skills and real-world insights.

*The curriculum (including courses, outclass & residencies) is subject to change based on the programme requirements & other factors.

Get World-Class Industry Insights in Unique Global Immersions

Gain a decisive advantage with Masters' Union’s exclusive global immersions, meticulously crafted for next-gen family business leaders.

Best-In-Class Operations: Experience Manufacturing Excellence in China

Discover cutting-edge trade innovations at the world's largest trade show with 25,000+ elite sourcing leaders. Learn from global manufacturing giants to excel in international markets.

Gain Transformative Insights from Europe’s Iconic Family Brands

Visit enduring family empires like Ferrari, Ferrero, and Barilla. Learn their governance strategies, global expansion tactics, and how they’ve preserved their brand legacy across generations.

Immerse at the World’s Top-Ranked Universities

Master leadership, innovation, and digital tools at H-Farm in Italy, and cultivate the foresight needed to tackle modern challenges and seize growth opportunities.

Build Powerful Alliances with
World-Class Family Business Leaders

Partner with the owners of international family-owned powerhouses to drive expansion into emerging markets. Get their crucial insights on:

Navigating the cultural and regulatory landscapes of emerging markets

Building efficient supply chains with the help of international suppliers and manufacturers

Leveraging advanced tech to digitise operations, making your business agile and scalable

Adopting governance models that balance family control with professional management

Rajat Mathur MD, Morgan Stanley

People Decisions

Malthi S S. Former Director of Product Management, PayPal

Product Strategy and Innovation

Subhonil Ghoshal Former MD, Accenture

How to build Supply Chain?

Akshay Gurnani Co-founder and CEO, Schbang

AI in Marketing

Mukesh Ghuraiya Chief Marketing Officer, Modi Naturals

Community Driven Brands and Marketing

Vikrant Khorana Former Chief Innovation Officer, Payswiff

Tech in Finance

Siddarth Menon Former CMO, Epigamia

How to build successful Brands?

Srinivasan Satyamurthy Head, Loyalty / Subscription Business, Swiggy

Behind the Scenes of Digital Commerce

Sindhu Biswal Former Head of Growth & Marketing, Betterhalf

How to set up Digital Ads from scratch?

Gopal Iyer Former Associate Director, EY

How to work effectively in teams?

Divij Bajaj Data & Applied Scientist, Microsoft

Build your own AI Chatbot with ChatGPT

Jishnu Changkakoti Former Director, Marketing, Samsung

Competitive & Pricing Dynamics

Saurabh Sengupta Former SVP, Sales, Zomato

Creating a Winner Sales Funnel

Rakesh Godhwani Chairman, School of Meaningful Experiences

Executive Communication Workshop

Dr. Bhupesh Manoharan IIM Calcutta

Master-in-Residence

Dr. Garima Chaklader IIM Bangalore

Master-in-Residence

EXPERIENTIAL LEARNING

Witness the Outcomes of
Outclass Curriculum

Abhishek Deb

Senior Associate- BCG

The Masters' Union pedagogy and mentorship program played a crucial role in securing my dream role at BCG.

Mohini Saluja

Assistant Vice President- Citi

The personalised mentorship in resume building, interview prep, career guidance, dropshipping projects, were crucial for my success.

Abhishek Kateliya

Founder’s Office- Strategy Nexstem

StockUp and Nova School were my ventures under the VIP Challenge. This gave me the skills and confidence to build something big.

Priyansh Sharma

Sr. Analyst- Talabaat (Dubai)

I must have met and learned from 50+ CXOs and MDs from top firms on the Masters’ Union campus and that gave me confidence and exposure.

Anurag Bansal

Founder’s Office- Zerodha

The Creator Challenge and Masters' Union Investment Fund set the foundation for my success and set me apart from the rest.

Yeshvant Suresh

Chief of Staff- Ather

I witnessed a massive change in my problem solving ability doing consulting projects and building a startup from scratch.

VIP Challenge

Students dive into an immersive experience of how a business is built from “0 to 1”, understand the various moving parts of a P&L, and create new ventures.

Bullspree (Featured on Shark Tank)

Raised $1M+

With 3 lakh+ users, Bullspree has risen the ranks to become one of India’s most popular gaming app that helps users understand stock market dynamics.

Lexi

Bootstrapped

This is a fun and quirky cloud kitchen brand making gourmet sandwiches. They aim to build a 1000cr+ food company, starting in DLF Phase 4, Gurgaon, and expanding to more areas soon.

Woody Pizzeria

Bootstrapped

Woody’s Pizzeria, a vegetarian-only pizzeria, offers world-class, Indian-inspired Neapolitan and New York pizzas. They've made ₹2.4L monthly , purely organic, with half the menu live, aiming for ₹29L annually.

Eight.Network

Raised $2.08M

This made-in-India audio streaming platform has captivated over 1 million listeners since its launch in 2021, quickly becoming a favourite in the digital audio landscape.

PlaySuper

Raised $600K

An innovative app that seamlessly blends entertainment with tangible shopping rewards, PlaySuper rewards users for their gaming achievements by offering in-app vouchers.

Hive School

Bootstrapped

India’s first sales-focused B-school is set to transform the landscape with its hands-on curriculum that is designed to help students excel in the fast-evolving fields of B2B and SaaS sales.

SeedsAI

Raised $250K

A groundbreaking AI SaaS platform that is pioneering customer relationship intelligence and automation, with solutions to help businesses manage and enhance customer interactions.

Case Competitions

Students participate in case competitions at IIMs & even Harvard etc, and get the opportunity to showcase their strategic thinking .

Flipkart Wired 8.0 Challenge

Flipkart

National winners

Students competed against top B-schools such as IIMs and ISB, to craft an end-to-end quick commerce entry strategy, complete with an innovative investment thesis and go-to-market execution.

Samay-Sya '24

Ashoka University

Rank 2

Manan did an in-depth competitor analysis which included factors like founder equity stability, manufacturing location and even financial projections, clearly highlighting Noise' competitive edge.

Mastering the case: Consulting Strategy

IIT Kanpur

Rank 1

UG Class of 2027 students Sai Vishnu, Sabarna Jana, and Anish Admane won 1st place by applying concepts from the Building Marketing Strategies course, like STP Analysis and Customer Inertia.

Case Competition

St. Xavier's College

Rank 2

UG Class of 2027 students Bhargav and Yash secured 2nd place among top teams from SRCC, Hansraj, and Ashoka for their bold profit-maximizing approach to an amusement park launch.

Harvard Case Competition

Harvard Business School

Rank 2

Going head-to-head with esteemed institutions worldwide, including MIT Sloan, Stanford, Columbia, and HEC, students aced a case competition examining Merger & Acquisition cases.

IIM Ahmedabad's Brain-A-Thon

IIM Ahmedabad

Rank 1

A unique marketing case study challenge where students collaborated with a firm in the meat-alternatives industry to overhaul their brand strategy, aiming to boost revenue.

IIM Bangalore’s Imagineer Voyage

IIM Bangalore

Rank 1

Students showcased their skills in idea innovation, product management, and strategy, to craft comprehensive business models and bring their products to market.

IIM Calcutta’s Prodigy

IIM Calcutta

Rank 1

A GTM case challenge where students created innovative product concepts, and defined market entry tactics for a new company in the health-monitoring device market.

Our aim is to become Top 10 B-School!

Students crafted Product Development and Go-To-Market (GTM) strategy

Microsoft Live Project

Our students are on an exhilarating journey with Microsoft through a live project and get hands-on tech experience.

Ather Energy Live Project

Masters' Union students formulate the pricing strategy for a cutting-edge innovation enhancing Ather’s features.

Creator Challenge

Students transform their passion into profit by mastering the art of building and monetizing personal brands as Creator-preneurs.

Business with Bansal

181K followers

A popular channel creating content on business, marketing, and finance strategies of top companies.

Medium Masala

42.8K followers

The go-to channel for latest updates on the business world, decoding lives of influencers and CEOs.

Chandrayee Bose

54.1K followers

A fun dose of GRWM videos, snippets about life, and everything about fashion and lifestyle.

The Humming Snitch

7K followers

Comics, doodles and other art forms abound in this channel that talks about daily life musings.

Series Maddy

2.7K followers

This channel shares dialogues with Founders, VCs, and CXOs, providing a look into different careers.

Dropshipping Challenge

Students target to get 10 lakh in revenue (and more) by building their eCommerce ventures & selling on Amazon, BlinkIt & own websites.

Zeller Crystals

₹14.17 lakh revenue

Born with the vision to create India's first crystal couture brand, this company promises to offer the most stylish showpieces, chandeliers, and more.

The Frenzie Store

₹14 lakh revenue

The go-to destination for everyone’s hair care needs, this brand offers products that transform your mane into frizz-free, shiny, and smooth perfection.

Khareedo.shop

₹11.8 lakh revenue

From cutting-edge drones, stylish home decor, to orthopaedic pillows, and stress-busting balls, this dropshipping business has something for everyone.

ThriftFly

₹11.3 lakh revenue

Thrift Fly is your ultimate travel companion, helping you score discounts on all your travel plans, whether you're booking flights, hotels, or vacation packages.

ENGAGING MODULES

Participate in Real-World Learning Experiences

Cross-Cultural Business Insights

VIP Demo Day

Dropshipping Challenge

Startup Weekend

Creator Challenge

Lifelong Forum Membership

Cross-Cultural Business Insights

Master public speaking fears, build executive presence, and command respect through personalised coaching.

VIP Demo Day

Develop and deploy an early-stage startup that you work on throughout the programme and present it to the jury on Demo Day for real-time feedback.

Dropshipping Challenge

Develop and deploy an early-stage startup that you work on throughout the programme and present it to the jury on Demo Day for real-time feedback.Run an e-commerce business and generate real revenue within your groups. Be part of a vibrant ecosystem for the creation of sustainable ventures, as you learn all the moving parts of the P&L.

Startup Weekend

Bridge gaps, share ideas, and develop best prototypes with peers in under 48 hours. Over the weekend, engage in intensive brainstorming, team-building, and hands-on development to turn your ideas into viable prototypes.

Creator Challenge

Learn the trade of the creator economy and become a savvy marketing leader of the future by running your own channel on YouTube or building a presence on Instagram.

Lifelong Forum Membership

Enjoy the perks of being associated with Masters’ Union lifelong with limitless access to:

MasterCamp programmes across domains like Marketing, Creatorpreneur, UX Design & more.

The Masters’ Union Vault, a digital library filled with a wealth of books and resources, offering extensive knowledge.

Networking opportunities with exclusive access to Masters’ Union events & workshops.

MASTERS OF THE INDUSTRY

Learn Directly from Industry Stalwarts

Icon Take courses with CXOs and MDs from top companies, startup founders, and academicians from renowned global institutes.

Icon Learn tech, business, and related core skills from highly-rated and experienced Professors-in-Residence.

Icon Get 1-1 mentorship from Masters in your preferred domain.

Rajat Mathur MD, Morgan Stanley

People Decisions

Malthi S S. Former Director of Product Management, PayPal

Product Strategy and Innovation

Subhonil Ghoshal Former MD, Accenture

How to build Supply Chain?

Akshay Gurnani Co-founder and CEO, Schbang

AI in Marketing

Mukesh Ghuraiya Chief Marketing Officer, Modi Naturals

Community Driven Brands and Marketing

Vikrant Khorana Former Chief Innovation Officer, Payswiff

Tech in Finance

Siddarth Menon Former CMO, Epigamia

How to build successful Brands?

Srinivasan Satyamurthy Head, Loyalty / Subscription Business, Swiggy

Behind the Scenes of Digital Commerce

Sindhu Biswal Former Head of Growth & Marketing, Betterhalf

How to set up Digital Ads from scratch?

Gopal Iyer Former Associate Director, EY

How to work effectively in teams?

Divij Bajaj Data & Applied Scientist, Microsoft

Build your own AI Chatbot with ChatGPT

Jishnu Changkakoti Former Director, Marketing, Samsung

Competitive & Pricing Dynamics

Saurabh Sengupta Former SVP, Sales, Zomato

Creating a Winner Sales Funnel

Rakesh Godhwani Chairman, School of Meaningful Experiences

Executive Communication Workshop

Dr. Bhupesh Manoharan IIM Calcutta

Master-in-Residence

Dr. Garima Chaklader IIM Bangalore

Master-in-Residence

EXTENDED LEARNING

Solve What Really Matters with Your Family & Leadership Team

Tackle family businesses' unique interpersonal challenges by directly engaging with family members and trusted non-family executives in exclusive residencies. Unlock your family’s full potential through shared learning and build an unstoppable A-team.

Exclusive Learning Modules for
Your Family and Leadership Team

Align your family's vision with key family members (parents, siblings, or spouse) and empower non-family stakeholders, like your CEO or CFO, to drive business growth in dedicated, expert-led residencies.

Address challenges in targeted modules, like:

How to inculcate integrity, trust, and commitment
How to communicate effectively through storytelling
How to prevent conflicts among family members
How to identify root causes of conflict effectively
How to ensure effective and smooth succession planning
How to practise boardroom behaviours for good governance
How to create a family constitution and council
How to create documents that prevent court challenges

Collaborate through specialised modules, like:

How leaders build wealth and legacy for families
How to navigate complex owner-CEO relationships & win each other's trust
How to resolve differences between professional leaders & family members
How to synergize strengths and align vision & mission
How does board governance function in listed and privately held companies

Functional Role-based Workshops

Resume Review #1
Behavioural Mocks
Consulting Case Training
Domain-Specific Seminars and Workshops
Team Work & Conflict Management Workshop
Industry/Functional/Role Based Workshops

Interview Preparations

Resume Review #2
Stress Management Sessions
Domain-Specific Seminars
Corporate Competitions
Industry/Functional/Role Based Workshops
Mock Interviews
Last Mile Preps

Business Etiquette & Grooming

Business Etiquette & Grooming
Mock Interviews
Last Mile Preps
One-on-one With the Director of Career Preparation

Salary Negotiation Workshops

Peer Best Practices & Experience Sharing
Salary Negotiation Workshops
Mock Interviews
Last Mile Preps

Placement Drive Phase 1

Mock Interviews
Placement Drives
Last Mile Preps

Placement Drive Phase 2

Placement Drives
Last Mile Preps

ENROLLMENT CHECKLIST

Admission Criteria

01.

Work Experience

01.

Work Experience

When considering candidates for admission, we prioritize candidates with at least 5 years of hands-on experience in their family-managed business. This ensures a strong foundation in practical business knowledge and enhances participants’ ability to absorb the curriculum, apply it effectively, and contribute meaningfully to class discussions.

02.

Leadership Potential

02.

Leadership Potential

We seek individuals who demonstrate a strong entrepreneurial spirit, leadership potential, and a genuine commitment to the family business. Your prior work experience, personal projects, or family responsibilities can provide valuable insights into these qualities.

03.

Communication

03.

Communication

Effective communication is essential for success in a family business. We will assess your communication skills through the interviews. We are looking for candidates who can articulate their thoughts clearly, listen attentively, and build strong relationships.

ENROLLMENT CHECKLIST

Admission Criteria

01.

Work Experience

01.

Work Experience

When considering candidates for admission, Masters’ Union typically looks for individuals with 2-5 years of professional work experience, as this range often provides a valuable foundation for academic success and contribution to the programme. However, we also recognize the potential for exceptional candidates outside this range.

Weightage

~33%

02.

Academics & Co-Curricular

02.

Academics & Co-Curricular

We place equal importance on both academics and co-curricular activities. Applicants are encouraged to include their GRE, GMAT, and CAT scores in the application, if they feel it improves their candidature. However, this is not mandatory.

Weightage

~33%

03.

Communication

03.

Communication

All candidates will be assessed in the application through a ‘Video Based Response’ , which is a short video submission based on a prompt that will be given to you on the spot. This will help us assess your communication skills, with a focus on clear and structured thinking.

Weightage

~33%

JOIN THE EXECUTIVE PROGRAMME

Application
Timeline and Process

Rounds	Deadline	Interviews	Application Fee	Status
Round 1	Dec'24	Nov'24- Jan'25	INR 5000/-	Apply now

01.

Complete the Application Online

01.

Complete The Application Online

Applicants will need to fill out and submit an online application to be considered for the Masters’ Union PGP Rise: Family Business Management.

Personal Details
Professional Details
Statement of Purpose (optional): As part of the application, you can submit an SOP of up to 500 words summarising your reasons & motivations for applying to this particular programme.

02.

Online Interview

02.

Online Interview

If shortlisted, applicants will be invited for an online interview, which will help us get to know them better, and help them understand all aspects of PGP Rise: Family Business Management. The interview panel will consist of our eminent Masters from academia and the industry, as well as members of the core team.

03.

Final Admission Decision

03.

Final Admission Decision

Once the Admissions Office receives feedback from the panel, the application will be re-evaluated and then presented to the Admissions Committee, which makes the final decision for each candidate. Applicants will be advised of the final decision on their application through an email.

The entire admissions process, from the Application Deadline, will take up to 4 weeks.

Fees Structure

Admission Fee
(Non-Refundable)

Tuition Fee

Total Fee Payable

INR 1,00,000/-

INR 44,00,000/-

INR 45,00,000/-

The fee mentioned above is GST-exempt

Scholarship Opportunities

Investing in the Next Generation’s Success

100%

Maximum merit-based scholarship received by a student.

90+

Scholarships available for the postgraduate batch.

100%

Loan coverage for the programme fees.

Manoj Kohli Merit-based Scholarship

Women in Business Scholarship

Pratham Mittal’s Scholarship for Young Leaders

MU Scholarship for Disruptive Innovation

Manoj Kohli Merit-based Scholarship

The Manoj Kohli Merit-based Scholarship extends financial support to candidates with outstanding academic records and a demonstrated commitment to the field. These scholarships are offered as partial waivers of the tuition fee, as decided by the admissions committee.

Women in Business Scholarship

Women in Business Scholarship extends support to deserving female candidates who have demonstrated exceptional academic and/or professional achievements, coupled with a strong commitment to their family business and a passion for leadership.

Pratham Mittal’s Scholarship for Young Leaders

Pratham Mittal’s Scholarship for Young Leaders is directed at exceptional young professionals who are the next generation of family business leaders. It aims to reward individuals who have demonstrated outstanding achievements and leadership potential, both within their family business and in their academic pursuits.

MU Scholarship for Disruptive Innovation

MU Scholarship for Disruptive Innovation funds candidates who are driving innovation in their family business through technology. This scholarship supports individuals with a proven track record of implementing innovative solutions or contributing to the field academically.

P. Dwarakanath India-bound Scholarship

The P. Dwarakanath India-bound Scholarship is directed at Indian-origin candidates (i.e. PIO card-holders) who wish to engage with the Indian corporate sector, as well as Indian professionals currently based abroad, who wish to return to India to pursue world-class education and catapult their careers to newer heights.

Pankaj Bansal Scholarship for Young Leaders

The Pankaj Bansal Scholarship for Young Leaders aims to identify young professionals who have displayed exceptional drive and leadership potential through their professional projects, community service and active participation in student-led committees, clubs, and other initiatives while in college.

Founder’s Bursary for Entrepreneurs

The Founders’ Bursary for Entrepreneurs funds candidates who have had entrepreneurial experience, with varying levels of success, and wish to gain more skills and academic perspectives to carry on with their line of work.

Manoj Kohli Merit-Based Scholarship

The Manoj Kohli Merit-based Scholarship extends financial support to candidates with exceptional academic records and professional accomplishments. These scholarships are offered as partial waivers of the tuition fee, as decided by the admissions committee.

Rajni Thethi Scholarship for Women

Chairman’s Diversity Scholarship

MU Scholarship For Technology Leaders

P. Dwarakanath India-bound Scholarship

Pankaj Bansal Scholarship For Young Leaders

Founders’ Bursary For Entrepreneurs

FINANCE

Student Loan Options

The following financial institutions can provide loans for up to 100% of the programme fees to the admitted students.

Supervisor Details

Name:

Shreekant Acharya

Email id:

shreekant.acharya1@idfcfirstbank.com

Mobile No:

+919987463999

Amount

Up to ₹30 lakhs

Interest Rate

10.25%

Tenure

Up to 10 years

Cost Covered

Tuition Fee & Lifelong Union Membership

Moratorium

Not covered

Processing Fee

₹5900/- (including GST)

Supervisor Details

Name:

Deepak Gidwani

Email id:

deepak.gidwani@yesbank.in

Mobile No:

7017026425

Amount

Up to ₹25 lakhs

Interest Rate

12%

Tenure

7 years

Cost Covered

Tuition Fee & Lifelong Union Membership

Moratorium

Not covered

Processing Fee

1% plus GST on the loan amount

Supervisor Details

Name:

Nikhil Jain

Email id:

nikhil@propelld.com

Mobile No:

8209034365

Amount

₹18,00,000/-

Interest Rate

14-16%

Tenure

Up to 10 years

Cost Covered

Tuition Fee & Lifelong Union Membership

Moratorium

1 year

Processing Fee

1% plus GST on the loan amount

Supervisor Details

Name:

Mr. Atesh Sharma

Email id:

ateshs@hdfccredila.com

Mobile No:

8588813295

Amount

Upto ₹24 lakhs

Interest Rate

11.25 - 12.25%

Tenure

Up to 10 years

Cost Covered

Tuition Fee & Lifelong Union Membership

Moratorium

Not covered

Processing Fee

₹5900/- (including GST)

Supervisor Details

Name:

Rahul Kumar

Email id:

rahul.kumar1@avanse.com

Mobile No:

9891351223

Amount

₹17,00,000/-

Interest Rate

Up to 13%

Tenure

Up to 10 years

Cost Covered

Tuition Fee & Lifelong Union Membership

Moratorium

1 year

Processing Fee

1.5% plus GST on the loan amount

FINANCE

Student Loan Options

The following financial institutions can provide loans for up to 100% of the programme fees to the admitted students.

Amount

Up to ₹45 lakhs (Unsecured)

Interest Rate

Starts @10.5% p.a

Tenure

Up to 15 years

Cost Covered

Total Programme Fee

Moratorium

Not covered

Processing Fee

1%-2%

Amount

95% of the total cost 100% funding option available

Interest Rate

Secured loans at 9.25%
Unsecured Loan at 9.25%

Tenure

Secured: Course Period + 15 years
Unsecured: Course Period + 10 years

Moratorium

Course Period + 6 months (optional)

Insurance

Max Life

Processing Fee

Applicable as per Axis bank norms

Amount

Up to ₹45 lakhs (Unsecured)

Interest Rate

Starts @10.5% p.a

Tenure

Up to 15 years

Cost Covered

Total Programme Fee

Moratorium

Not covered

Processing Fee

1%-2%

Amount

90%-95% of total expenses

Interest Rate

Secured - Starts at 9% p.a.
Unsecured - Starts at 11% p.a.

Tenure

Up to 15 years

Cost Covered

Tuition fee + Travel Expenses + Living Expenses

Online Application

Completely online process

Scholarship Opportunities

Investing in the Future of Our Students

100%

Maximum merit-based scholarship received by a student.

90+

Scholarships available for the postgraduate batch.

100%

Loan coverage for the programme.

Manoj Kohli Merit-based Scholarship

Rajni Thethi Scholarship for Women

Chairman’s Diversity Scholarship

MU Scholarship for Technology Leaders

P. Dwarakanath India-bound Scholarship

Pankaj Bansal Scholarship for Young Leaders

Founders’ Bursary for Entrepreneurs

Manoj Kohli Merit-based Scholarship

Rajni Thethi Scholarship for Women

The Rajni Thethi Scholarship for Women extends support to deserving female candidates with impressive academic and/or professional track record, along with the drive and potential to emerge as an industry leader.

Chairman’s Diversity Scholarship

The Chairman’s Diversity Scholarship aims at the inclusion of exceptional candidates from marginalised and underserved communities from the Indian subcontinent, such as the Northeast, Ladakh, Bhutan, and the tribal belts of the Indian hinterland.

MU Scholarship for Technology Leaders

The MU Scholarship for Technology Leaders is for candidates who have demonstrated technology-oriented leadership either as students or in their jobs, through innovations, patents or research, and are looking to further their career prospects in the technology domain.

P. Dwarakanath India-bound Scholarship

Pankaj Bansal Scholarship for Young Leaders

Founder’s Bursary for Entrepreneurs

Manoj Kohli Merit-Based Scholarship

Rajni Thethi Scholarship for Women

Chairman’s Diversity Scholarship

MU Scholarship For Technology Leaders

P. Dwarakanath India-bound Scholarship

The P. Dwarakanath India-bound Scholarship is directed at Indian-origin candidates (i.e. PIO card-holders) who wish to engage with the Indian corporate sector, as well as Indian professionals currently based abroad, who wish to return to India in pursuit of a world-class education, that may help catapult their careers to newer heights.

Pankaj Bansal Scholarship For Young Leaders

Founders’ Bursary For Entrepreneurs

Financing

The following financial institutions can provide loans for up to 100% of the programme fees to admitted students.

Supervisor Details

Name:

Mr. Atesh Sharma

Email id:

ateshs@hdfccredila.com

Mobile No:

8588813295 / 6396544847

Amount

100% Cost of Education

Interest Rate

9.25% onwards

Tenure

Up to 14 Years

Cost Covered

Tuition fees + Living expenses (No Margin Money)

Quick Services

Quick and Hassle-free Services

Processing Fee

INR 5900/-

Online Application

Online Application Accepted

Income Tax Benefits

Available under Section 80E of Income Tax Act 1961

Security

No Security Required

Supervisor Details

Name:

Mr. Shreekant Acharya

Email id:

shreekant.acharya1@idfcfirstbank.com

Mobile No:

9987463999

Amount

35 Lakhs Unsecured (Based on the student & co-applicant's Profile)

Interest Rate

Tenure

12 years, Including the Study Duration

Cost Covered

Tuition Fees, Living Expenses & Laptop Reimbursement

Moratorium

EMI/ SI/ Partial SI

Processing Fee

INR 5000+Taxes

Online Application

Online Application Accepted

Supervisor Details

Name:

Mr. Deepak Gidwani

Email id:

deepak.gidwani@yesbank.in

Mobile No:

7017026425

Unsecured Loan

Amount

90% Cost of Education

Interest Rate

12-13%

Tenure

12 Years, Including the Study Duration

Cost Covered

Tuition Fees & Living Fees

Moratorium

Immediate EMI

Processing Fee

1% + GST

Secured Loan

Amount

100% Cost of Education

Interest Rate

11.5%-12%

Tenure

10- 15 Years

Moratorium

Simple Interest During Study Duration

Processing Fee

1% + GST

Supervisor Details

Name:

Mr. Rahul Kumar

Email id:

rahul.kumar1@avanse.com

Mobile No:

9891351223

Unsecured Loan

Amount

30 Lakhs

Interest Rate

Up to 13%

Tenure

Up to 10 Years

Moratorium

2 Years

Processing Fee

Up to 1.5% + GST

SI will be charged to applicants during the Moratorium Period.

Supervisor Details

Name:

Anuj Kumar

Email id:

anuj14.kumar@tatacapital.com

Mobile No:

+919718193604

Unsecured Loan

Amount

100% Cost of Education

Interest Rate

10%

Tenure

Max up to 13 years

Cost Covered

Tuition, Living & Miscellaneous Expenses

Quick Services

Quick and Hassle-free Services

Processing Fee

5000+GST

Security

Unsecured - Based on Customer profile

TAUGHT BY PRACTITIONERS

Get Mentored by Family Business Owners Who Have Successfully Scaled Their Empires

Gain real-world wisdom from expert practitioners— successful family business owners, board advisors, authors, academicians & seasoned consultants with extensive experience.

Rajeev Bhaskar Sahi Ex-President, Reliance Petroleum;
Ex-CEO, Kwality Group

How to run large projects - lessons from mega corporations

Vinod Menon Ex-Sr. VP, Reliance Petroleum;
Ex-VP, Tata Teleservices

How to build brands customers love and trust

Rajiv Gupta-Programme Advisor Ex-CEO, Tricolite; Ex-VP, Honda Cars; Ex-VP, Reliance Petroleum

How to professionalise family businesses

Rishi Khanna MD, Trimaster Group;
Ex-MD, C&S Electric

How to use sibling rivalry to thrive

Rajive Saharia Ex-President, International Operations, Ashok Leyland

How to prevent pitfalls and lead effectively using values

Manny Anchan Founder, HQ Global; Ex-Exec Director, First Abu Dhabi Bank

How to find your purpose & happiness with Ikegai

Raman Sharma-Programme Advisor Ex-SVP & Director, Honda Cars;
Board of Directors, NIT-D & PTU

How to use business scorecards for strategic execution

Nikunj Sanghi Past President, FADA;
Owner, J.S. Fourwheel Motors

How to build a family legacy across generations

Atul Bansal Director, Maruti Papers Pvt. Ltd.

How to scale using scorecards & reviews

Saurav Arora Founder & MD - Horizon Homes & Infrastructure;
Co-Founder, IIFM

How to decide strategies for unlocking family wealth

Vishal Juneja Managing Director, Vidhata Industries

How to diversify with support of family members

Tushar Arora CEO, Abilities India Piston and Rings Limited

How to navigate differences and align leaders

Meera Chauhan Director, Tricolite Electrical Industries Limited

How to nuture the family legacy as the 4th gen

Vineet K.K.N Panchhi Founder, Word of Mouth Media

How to communicate effectively through storytelling

Tarun Malik-Programme Advisor CEO, Zaystack; Ex-Microsoft & Amazon; Ex-CTO, Family Business

How to leverage AI & tech to digitally transform the business

Avishkar Mehrotra-Programme Advisor Ex-CHRO, Walmart;
Co-Founder, NeoNavigate & ThinkUq

How to use performance management systems

Manish Rastogi Group CEO & Whole Time Director, Zee Learn

How to achieve synergy between business owners & CEO

V.P. Rajesh Managing Partner, Banyan Capital Advisors

How to align business with what investors value

Pankaj Jain Managing Director, State Street; Harvard Alumni

How to strengthen corporate governance for enterprise value

Sanjeev Govil Ex-EVP & CEO, Vodafone;
Ex-COO, Idea Cellular

How to drive growth through customer centricity

Sanjay Mathur Chief Executive & Principal Consultant, Forsee Advisory Services

How to value intergenerational uniqueness

Get Diverse Perspectives from a League of Family Business Icons

DEDICATED CAREER COACHES

Making You Industry Ready

Enhance your Professional Brand

Build a resume evaluated by industry experts, optimise LinkedIn to grow your network, and build a solid portfolio.

Mid-Career Transition Guidance

Find your strengths with a psychometric test, get 1:1 guidance, and attend specialised sessions for domain-specific insights.

Interview Preparation Strategy

Participate in mock interviews with industry experts, receive targeted feedback, and prepare for final interviews.

Rhea Punjabi

Interview Prep & Career Coach

Coaching Experience: 10+ years

Sahaj Bana

Career Coach & Recruitment Specialist

Coaching Experience: 6+ years

Bhanu Potta

Principal Advisor, Gray Matters Capital

Coaching Experience: 10+ years

Rutveez Roopam Rout

Chief of Staff & Investments, Jetapult

Coaching Experience: 10+ years

Monica Jasuja

Former Head of Digital and Emerging Partnerships, Mastercard

Coaching Experience: 10+ years

Siddharth Jain

Associate Director, Strategy & Operations, Rapido

Coaching Experience: 10+ years

IMPACT-DRIVEN CURRICULUM

A Revolutionary Curriculum that Transcends Conventional Business Strategies

Designed by a faculty with decades of real-world family business experience, modules are tailored to tackle the specific complexities and distinctive challenges faced by family enterprises.

CURRICULUM HIGHLIGHTS

Master Concepts Inside and Outside the Classroom

In Class

Governance by Business Scorecard

How to convert goals into measurable results

How to set targets and drive performance

How to solve business issues efficiently

How to use dashboards for decision clarity

How to bridge generational gaps with data

Digitalisation & AI

How to boost business with digital scorecards

How to transform services with AI technology

How to enhance efficiency through AI tools

Dynamic People Leadership

How to modernise employee management strategies

How to foster innovation and growth culture

How to build diverse, inclusive environments

Nurturing Family Legacy

How to resolve conflicts within the family

Transformation & Self-Mastery

How to predict success with assessments

How to identify and stop self-sabotage

How to discover and follow your passion

CXO Sessions: Best Practices

How to avoid pitfalls and lead with values

How to manage large projects with success

Family Business Owners’ Insights

How to scale your business with precision

How to align leadership across generations

Out Class

Campus Residency: Orientation

Discover a world of opportunities as you connect with fellow family business leaders, explore the vibrant campus, & network with industry experts.

Executive Leadership Residency

Bring your top executives to a residency that aligns family values with management expertise. Address owner-CEO relationships, resolve conflicts, & strengthen board governance.

In Class

Governance by Business Scorecard

How to drive results with structured reviews

How to solve financial challenges with metrics

How to link rewards to performance targets

Digitalisation & AI

How to leverage AI tools for business growth

How to manage AI risks and reap benefits

How to make decisions with real-time data

Dynamic People Leadership

How to align KPIs with scorecard metrics

How to manage performance using scorecards

How to handle increments fairly and clearly

Transformation & Self-Mastery

How to lead through authentic behaviors

How to unlock impactful leadership

How to align your strengths with business goals

How to lead teams using military strategies

How to find your purpose for lasting happiness

CXO Sessions: Best Practices

How to create synergy between owners & CXOs

How to build brands customers love and trust

How to create products that endure and excel

Family Business Owners’ Insights

How to diversify business with family support

Out Class

Automotive Industry Immersion

Experience how automotive giants use precision, robotics, and the Kaizen philosophy to drive efficiency firsthand. Gain actionable strategies to scale & innovate within your family business.

F&B Industry Immersion

Unlock the secrets of iconic family-run F&B brands like Haldirams and Varun Beverages. Learn to blend tradition with innovation and gain expert insights to boost your business.

In Class

Dynamic People Leadership

How to develop and manage talent effectively

Nurturing Family Legacy

How to Overcome Gen-X's Friday Dilemma

Transformation & Self-Mastery

How to create a happy and thriving culture

How to promote positivity in the workplace

Strategic Wealth Management

How to grow family wealth with good governance

CXO Sessions: Best Practices

How to foster innovation with strong governance

How to grow through customer-centric strategies

Family Business Owners’ Insights

How to build a legacy across generations

How to nurture the family brand successfully

How to Use Sibling Rivalry to Thrive

How to Value Intergenerational Uniqueness

Out Class

Global Immersion in Europe

Master advanced digitalisation & governance at elite institutions like H-Farm, Italy. Engage with legendary family brands like Ferrari & Fendi to uncover their timeless growth secrets.

1:1 Coaching during the Capstone Project

Receive tailored mentorship from seasoned family business veterans, guiding you through project execution with strategic insights and hands-on support.

Family Dynamics Residency

Under the mentorship of top industry experts, convene key family members to address critical dynamics and pressing challenges in your business.

In Class

Nurturing Family Legacy

How to balance tradition with modernity

How to ensure multi-generational success

How to build a legacy through Philanthropy

How to protect your business from conflicts

Transformation & Self-Mastery

How to overcome stagnation and spark growth

How to align purpose with business goals

Strategic Wealth Management

How to prepare for going public or investors

Family Business Owners’ Insights

How to unlock wealth through strategic moves

Out Class

International Industry Visit

Explore top-tier manufacturing practices at the world's largest trade event, and gain insights from industry leaders to thrive globally.

Campus Residency: Convocation

Complete your journey with a powerful network of industry leaders and innovators, forging strategic partnerships for growth and tailored support.

REAL-BUSINESS RESULTS

Theory-Free Capstones that Produce Concrete Business Outcomes

Stage 1: Diagnose Core Challenges

Find the top 3 problems stopping you from growing to 10X

Do a strategic root-cause analysis using the Balanced Scorecard Framework to find core strategic, financial, & operational pain points within your organisation.

Identify change-levers during visits to leading industries relevant to your field & witness cutting-edge practices that can inspire innovation.

Apply the SCG Framework (success, consistency, and growth) to create a blueprint & lay the groundwork for a 10x growth strategy.

Stage 2: Prescribe the Solution

Design a custom solution by integrating essential frameworks

Identify areas for digital innovation using GEAR—AI and technology maturity assessment.

Transition into a digital company with SHIFT - organization change management.

Measure progress & drive accountability with a performance management framework.

Prioritise inclusivity using a diversity and inclusivity framework.

Attract, retain, & nurture key resources with a talent management framework.

Minimize disruptions & ensure smooth execution with a conflict management framework.

Stage 3: Execute the Cure

Get 1:1 support from seasoned experts & execute your vision

Get personalised support from family business veterans in 1:1 mentorship interventions to refine strategies, set clear milestones, & troubleshoot challenges during implementation.

Leverage technology as a core enabler of growth. Integrate AI, automation, and advanced digital tools to enhance business processes, improve decision-making, and unlock new revenue streams.

Master the Tools That
Move the Needle

Transform chaos into sustainable growth by using the right tools to streamline operations, manage complexities, and make data-driven decisions.

Enterprise Resource Planning

GenAI Large Language Models (LLM)

Balanced Scorecard

SCG Framework

KT Method

Hogan Assessments

Heartstyles Indicators

M365 & Google Workspace for Collaboration

Social Media for Lead Generation

Wix & Hostinger for Websites

Gamma AI for Presentations

OpenAI for Quick Research

OpenAI & Canva for Creatives

Enterprise Resource Planning

Drive smarter decisions with centralised real-time data to:

Streamline operations for efficient resource planning

Ensure smooth transitions across generations

Reduce operational costs with automated processes

Improve collaboration across departments

GenAI Large Language Models (LLM)

Leverage GenAI to enhance family business performance and:

Automate critical tasks for increased efficiency

Use insights from data for strategic decision-making

Engage customers with intelligent AI-powered support

Balanced Scorecard

Bridge the gap between strategic goals and day-to-day operations. Get the full picture by pooling all strategic information to measure & manage four main aspects of your family business:

Learning and growth

Business processes

Customers

Finance

SCG Framework

Pinpoint growth levers and set your family business on a path to 10x growth with the success, consistency, and growth framework. Master this approach to balance strategic goals, operations, and finances, fueling long-term wins and sustainability.

KT Method

Cut through the noise—quickly figure out what’s wrong and fix it fast. Hone your decision-making skills and become a pro at business "firefighting".

Hogan Assessments

Know what makes your leadership team tick. Discover the personalities behind the performance and foster a thriving business culture.

Heartstyles Indicators

Knowing what drives your people is crucial for success. The Heartstyles Indicator gives you a 360-degree view of their behaviours, helping you measure, manage, and optimize them to shape your business culture.

M365 & Google Workspace for Collaboration

Learn to collaborate seamlessly with your family & team members across locations, ensuring operational efficiency and smooth communication.

Social Media for Lead Generation

Turn digital connections into real opportunities and unlock a whole new network of clients, investors or potential business partners. Learn how to generate leads & build a solid online reputation under the guidance of experts.

Wix & Hostinger for Websites

Build your digital storefront quickly and professionally, making your family business globally accessible.

Gamma AI for Presentations

Design visually captivating and persuasive presentations that help you effectively pitch ideas and secure clients.

OpenAI for Quick Research

Stay sharp & ahead of the game using AI for rapid insights, enabling your family business to make smart, data-backed decisions—fast.

OpenAI & Canva for Creatives

Develop high-impact visuals and marketing materials, giving your family brand the modern edge it needs to stay competitive in the industry.

ENROLLMENT CHECKLIST

Admission Criteria

01.

Work Experience

01.

Work Experience

Weightage

~33%

02.

Leadership Potential

02.

Leadership Potential

Weightage

~33%

03.

Communication

03.

Communication

Cohort Diversity

Experience a Dynamic Learning Environment

Be part of a classroom that welcomes students with varying academic and professional backgrounds.

Cohort Diversity

Experience a Dynamic Learning Environment

Be part of a classroom that welcomes students with varying academic and professional backgrounds.

7.5 %

Tech

13.7 %

BFSI

21.2 %

Marketing & Sales

10 %

Product/ Program/ Project

11.2 %

Entrepreneur

6.2 %

Operations/ Supply chain

3.7 %

Hotel Management

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PGP Rise: Family Business Management

Learn From the Legacy of Successful Family Businesses

Gain Global Perspectives at Top Universities & Family Firms

Step Into the Epicentre of Global Manufacturing in China & Taiwan

Interact with 100+ Year Old Legacy European Family Empires

Engage with Top-Ranked Universities like H-Farm in Italy

Learn from Seasoned Family Business Owners & Industry Titans

Future-Proof Your Business with the Owner of an Automotive Family Empire

Boost Family-Driven Expansion with the MD of a Multi-Industry Dynasty

Bridge the Owner-Employee Divide with Insights from a Family Business Veteran

Experience a Unique Programme with 1:1 Coaching at its Core

Get Personally Mentored by Family Business Moguls

Get a Peek Inside Global Leadership Communities like YPO, EO & CII-FBN

Master Self-Management with a Dedicated Module Using Hogan & Heartstyles

Involve Your Family & the Leadership in Your Journey

Focus on Family Value Systems with the Family Unit

Executive Leadership Residency with Your Next-In-Command

Capstone Project: Drive 10x Growth with Strategic Change

Get Face-Time with Faculty & Peers, Every 6 weeks

Orientation Residency in Gurgaon

Automotive Industry Immersion

F&B Industry Immersion

Engage the Family Unit

Involve Your Leadership Team

Convocation Campus Residency

Shape Winning Public Perception with Bespoke Personal Branding & PR Coaching

Learn With and From a Cohort of Premier Family Business Leaders

Art, Culture and Recreational Clubs

SEVA Club

TasteMasters’ Club

The Comedy Club

B.well – Wellness Club

Sports Club

Socio-Cultural Club

Dramatix | Theatre Club

Groove Junction | Dance Club

Guest Lectures

Guest Lectures

Guest Lectures

Note Nirvana | Music Club

Guest Lectures

Guest Lectures

Guest Lectures

Intellectual Nexus | Literature Club

Guest Lectures

Guest Lectures

Guest Lectures

Sports Titans | Sports Club

Guest Lectures

Guest Lectures

Guest Lectures

The Times of MU | Fine Arts Club

Guest Lectures

Guest Lectures

Guest Lectures

Life at Masters' Union

Explore Student Projects

Engage With Clubs

Dive into Entrepreneurship

Explore a Future-Ready Curriculum

Master Concepts Inside and Outside the Classroom

In Class

Out Class

Dropshipping Challenge

Orientation

In Class

Out Class

Pre-seed Demo Day

Campus Immersion

In Class

Out Class

The MVP Challenge

Global Immersion

In Class

Out Class

Raising-the-Seed-Fund Challenge

PGP Rise:
Family Business Management

Learn From the Legacy of Successful
Family Businesses

Engage with Top-Ranked Universities like
H-Farm in Italy

Executive Leadership Residency with Your
Next-In-Command

Get Face-Time with Faculty
& Peers, Every 6 weeks

Build Powerful Alliances with
World-Class Family Business Leaders

Witness the Outcomes of
Outclass Curriculum

Exclusive Learning Modules for
Your Family and Leadership Team

Application
Timeline and Process